BrandScreen

Every founder has been there: you fall in love with a name, buy the domain at midnight, design a logo, maybe even print business cards — and three months later a cease-and-desist letter shows up because someone already trademarked something close enough to cause trouble. Naming a company feels like the fun part, but it's also the part most likely to quietly sabotage you later. This platform was built to solve exactly that blind spot. Instead of guessing whether a name is safe to build around, it pulls trademark records, domain availability, business entity filings, social handles, and search competition into a single report, then scores how ownable and defensible that name actually is before you spend a cent on branding or legal filings.

Key Features

User Interface

The experience is refreshingly direct. You type in a name, hit search, and within seconds you're looking at a clean dashboard showing a Brand Score out of 100, a risk label, and a breakdown across every category — domains, trademarks, entities, handles, and search competition. There's no onboarding maze or confusing settings panel. Even someone who has never run a trademark search in their life can read the report and immediately understand whether a name is worth pursuing or worth dropping.

Accuracy & Performance

What stands out is the breadth of what gets checked in one pass. The system has reportedly screened over 2 million trademarks and analyzed more than 50 million domains, which gives the underlying matching a level of depth that a manual Google search simply can't replicate. Results come back fast — seconds, not the days it would take to manually check USPTO records, state entity databases, and five different social platforms one by one.

Capabilities

The core toolkit covers six areas: trademark screening across USPTO classes for exact and confusingly-similar marks, domain intelligence across dozens of extensions beyond just .com, business entity search by state to catch conflicting LLCs and corporations, social handle availability across Instagram, TikTok, X, YouTube, and LinkedIn, a single Brand Risk Score that distills everything into one number, and an AI name generator that suggests brandable alternatives which are pre-screened for availability rather than just sounding nice.

Security & Privacy

Because the searches run against public records — trademark filings, domain registries, business entity databases, and public social handles — there's no sensitive personal data involved in the process itself. Reports can be exported as PDFs and saved to a dashboard, giving founders and teams a private, organized record of every name they've evaluated rather than scattered notes across browser tabs.

Use Cases

• A solo founder deciding between three potential startup names before committing to branding
• A startup team checking whether a name candidate conflicts with an existing trademark before filing
• An investor or deal team running quick brand diligence on a portfolio company's proposed rename
• An agency comparing several client-suggested names side by side before recommending one
• A platform or directory screening many submitted business names at scale

Pros and Cons

Pros:

• Combines trademark, domain, entity, and social handle checks into one report instead of five separate manual searches
• Unlimited basic searches are free, with no credit card required to start triaging names
• The 0–100 Brand Score makes a complex legal and branding question easy to interpret at a glance
• Credits never expire, so founders can buy a pack and use it whenever the next name idea comes up
• The built-in name generator suggests alternatives that are already pre-screened for availability

Cons:

• Coverage focuses on the United States, so founders building primarily for other markets may need supplementary checks
• A full detailed report still requires a credit — the free tier covers summaries, not the deep trademark and entity detail
• It explicitly isn't legal advice, so a genuinely close trademark call still warrants a licensed attorney

Pricing Plans

The model is pay-per-report rather than a subscription, and credits never expire.

• Always Free: unlimited basic searches, each returning a Brand Score, full domain availability with pricing and buy links, and summary-level trademark, entity, and social handle results.
• Single Report — $19 (1 credit): a full BrandScreen report with trademark analysis, business entity search, social handle analysis, AI brand risk assessment, alternative name suggestions, and PDF export.
• Entrepreneur Pack — $79 (5 credits, $15.80/report): everything in Single Report, built for comparing up to five names side by side, with reports saved to a dashboard.
• Investor Pack — $299 (25 credits, $11.96/report): adds a shared report library, bulk generation, and client-ready PDF reports for diligence work.
• Enterprise Pack — $999 (100 credits, $9.99/report): the best per-report rate, built for platforms and teams screening names at high volume, with priority support.

How to Use BrandScreen

• Type in the startup or product name you're considering
• Review the free instant read: Brand Score, domain availability, and summary-level trademark and entity signals
• If the name looks promising, spend one credit to unlock the full report with detailed trademark and entity records, platform-by-platform social availability, search competition, and AI risk analysis
• Check the suggested alternative names if your first choice runs into conflicts
• Export the report as a PDF to share with co-founders, investors, or your attorney

Comparison with Similar Tools

Most founders currently piece this process together manually: a free trademark search on the USPTO site, a separate domain availability check, a Google search to eyeball competitors, and a few minutes typing the name into every social app to see if the handle is taken. Each step works fine in isolation, but stitching them together eats an afternoon and still leaves gaps — most people never think to check state-level business entity filings at all. What sets this approach apart is consolidation: one search instead of five, and a single risk score instead of five disconnected results you have to interpret yourself.

Conclusion

Naming a company is one of those decisions that feels low-stakes until it isn't. A name that seemed perfectly safe in a brainstorm can turn into a legal headache or a lost domain a few months down the line, and untangling that after the fact is far more expensive than checking it up front. This tool turns a process that used to take a scattered afternoon of manual searching into a single, scored report — free enough to use on every name you're considering, and detailed enough to actually rely on when it's time to commit.

Frequently Asked Questions (FAQ)

Is it really free to search?
Yes, basic searches are unlimited and free, returning a Brand Score, full domain availability, and summary-level trademark, entity, and social results.

When do I need to spend a credit?
Only when you want the complete report — full trademark and entity detail, platform-by-platform social results, search competition data, and AI recommendations.

Do credits expire?
No. Once purchased, credits remain in your account indefinitely until you use them.

Is this a substitute for legal advice?
No. It's designed to help you triage and validate names quickly, but a licensed attorney should confirm before any official filing.

Which markets does it cover?
Trademark, domain, and entity screening currently focuses on the United States.